Beyond Van Gogh Opens In Aberdeen Next Month
Stunning immersive experience promises to thrill visitors at P&J Live
Enjoy yoga, Pilates and painting your own masterpiece amid Vincent’s visionary world
The countdown is on to the opening of a spectacular and unmissable art attraction which arrives in Aberdeen next month.
Beyond Van Gogh: The Immersive Experience will be staged at the Scottish city’s state of the art P&J Live event complex from 12 July to 10 August.
The Aberdeen dates follow a hugely successful Scottish premiere at Glasgow’s Scottish Event Campus (SEC) last summer which was seen by 50,000 visitors. Demand was so high the attraction extended its run by three weeks.
Thousands of timed tickets have already been booked for the hotly anticipated Aberdeen event, with visitors also being given the chance to enjoy special yoga and Pilates classes inside the immersive experience itself.
And there is also the opportunity to take inspiration from Van Gogh’s work to channel into your own artistic creativity in an exclusive ‘Paint and Sip’ night during the month-long run.
Produced by Annerin Productions and Paquin Entertainment Group, Beyond Van Gogh: The Immersive Experience blends more than 300 of the post-Impressionist icon’s paintings with cutting-edge technology and a specially curated musical soundtrack to tell the story of one of history’s most influential artists, with people able to wander through iconic works - including The Starry Night, Sunflowers and Terrace of a Café at Night - as they came alive around them.
It has been seen by seven million people worldwide, with the show attracting five-star reviews during its stay in Glasgow where visitors praised the experience as ‘hauntingly emotional’, ‘thought provoking’ and ‘a wonderful day out’.
Now Beyond Van Gogh is set to return to British shores with Aberdeen the first date of 2025.
The immersive experience takes art lovers on a journey through the artist’s world from darkness to light, enhanced by his own dreams, thoughts and words set to a stirring symphonic score.
Beginning in the Introduction Hall, visitors connect with Vincent van Gogh through personal letters he wrote to his brother, and greatest supporter, Theo. Visitors then move into the heart of the exhibition – the Immersive Room – where Van Gogh’s paintings are freed from their frames to dominate the space and fully immerse the audience in the incredible detail of his work, awakening their imagination in a playful and dreamlike way as they are enveloped in colourful flowers, cafés and stunning landscapes, shifting and swirling across the projection-swathed walls and floor.
Even if you are not very familiar with Van Gogh’s incredible paintings, this is an excellent access point to his world, and a way to connect to the artist behind the art.
A series of special yoga sessions in the heart of the experience have already sold out.
Meanwhile 50-minute Pilates classes will be held on Thursday 17 to Saturday 19 July and Friday 8 August, with those taking part surrounded by Van Gogh’s wonderful artwork.
And visitors can also go beyond the starry night to take inspiration from their surroundings and create their own masterpiece in a relaxed, two-hour step-by-step session inside the experience run by RZ Sip & Paint. The special event on Friday 18 July includes a welcome drink on arrival and all painting materials.
As part of its Aberdeen residency, there is also a chance to purchase VIP Experience tickets which will include selected Beyond Van Gogh merchandise along with flexible arrival times and fast track entry. There are various discounted tickets available including new family ticket options. Merchandise will also be available in the Beyond Van Gogh store on site.
The merchandise store will also include a drawing and colouring area for budding young artists and ideal for family visitors during the summer holidays.
Anna Parry, UK Business Development at Annerin Productions, said today: “We had such a fantastic reaction from audiences last summer that I just knew we needed to bring Beyond Van Gogh back to Scotland, and P&J Live is the perfect home for the experience. The team at the venue has been incredibly supportive and enthusiastic, and I can’t wait now to see our first visitors coming through the doors.
“The additional activities we have planned during the run have already proved hugely popular; the yoga classes inside the experience are now sold out, so we’re currently looking at adding some more sessions.
“With summer holidays just around the corner, Beyond Van Gogh is also the perfect activity for families. And with special family, and parent and child, ticket options available I know it’s going to be really popular with art lovers of all ages, from Aberdeen and beyond.”
The award-winning P&J Live boasts world-class conference and exhibition facilities. It also houses a superior 15,000-capacity arena.
The £333million venue, situated next to Aberdeen International Airport, opened in 2019 and is the largest event complex in the north of Scotland. It is sustainably powered by local, renewable energy sources.
Claire-Lena Miller-Davis, Exhibition Sales Manager at P&J Live, said: “The response since we announced Beyond Van Gogh has been tremendous and with just a month to go until it opens at P&J Live, there’s a real sense of excitement and anticipation here.
“It’s a fantastic addition to the summer in Aberdeen, and I know everyone who comes to immerse themselves in Van Gogh’s world – whether that’s just wandering through the space or taking part in one of the special activities planned in the heart of the installation – will have a memorable, and moving, experience.”
VENUE: P&J Live, E Burn Road, Aberdeen, AB21 9FX
DATE: Saturday, 12 July - Sunday, 10 August 2025
TIME: 10am-7pm Monday-Friday & Sunday/ 9am-7pm Saturday
PRICES: Adult tickets from £28.31 (Concessions available)
Family Ticket, Parent and Child and VIP Experience tickets available
Three and under go Free
Paint and Sip: £66.68
All prices include booking fees. | Flexible entry add-on available £3.30
Entry is by timed ticket. No change of date or time is permitted unless you have purchased flexible ticket add on. Please arrive 15 minutes before your entrance time.
VIP Experience includes flexibility to arrive at any point on your selected date, fast track entry and 2 pieces of Beyond Van Gogh merchandise.
Tickets can be booked via www.pandjlive.com and www.beyondvangogh.co.uk
Frequently Asked Questions
- How can I buy a VIP View Bar Upgrade?
You can purchase a VIP View Bar Upgrade to selected events here. It includes early access, fast-track entry, complimentary drink on arrival and access to the View Bar before, during and post-show.
- How can I purchase tickets for a concert at P&J Live?
Tickets are available from our ticketing agents AXS on https://www.axs.com/uk and Seat Unique on https://pandjlive.seatunique.c...
P&J Live do not sell tickets directly and are unable to take ticket bookings directly over the phone. Tickets must be purchased online.
- How do I register for access to venue presale?
For certain events, venue presale tickets might be on offer. This means you'll be access tickets before they go on general sale.
To gain access to our exclusive venue presale, sign up to our newsletter here and we will send you an email with the presale link for tickets go on general sale! Please note you'll need to be signed up at least an hour before the sale starts!
Tip: Also follow us on Facebook, X and Instagram to stay updated.
- How can I book a table at 195 Bar & Grill?
Our 195 Bar & Grill offers a unique dining experience before selected shows at P&J Live. You can check availability and book a table here.
- Will I be able to purchase food at P&J Live?
There is a wide range of food and beverage options available to purchase for concerts and events, including catering outlets offering a variety of hot food options.
Please note - it is against venue policy to allow patrons to bring in their own food and drink to the venue. At P&J live it is our aim to be completely cashless, all of our bars, kiosks and restaurants accept card payments, this is more efficient, safe and ensures a speedy transaction. There are therefore no cash machines on the TECA site.
- Is there parking available at P&J Live?
Yes, there is parking available on-site at P&J Live.
There are various ways to pay for your parking at P&J Live
On site payment machines: We accept both cash and card payments on site, pay on exit is required by entering your vehicle registration at any one of our machines located in the car parks. Please note payment machines only take coins and not notes.
APCOA Connect App: Up to 24 hour after you have left the venue, you can pay for your parking on the APCOA Connect App. Once you have downloaded the app, use location code 6680 for the Sub-T Car Park (underground) and location code 2356 for the Surface Car Park.
You can also pay for parking via the APCOA website here, click which car park you parked in and then you will be able to pay for parking.
- Can I pay by cash within P&J Live?
At P&J Live it is our aim to be completely cashless, all of our bars, kiosks and restaurants accept card and contactless payments. This is more efficient, safe and ensures a speedy transaction.
There are no cash machines on the TECA sites.
- What bus can take me to P&J Live?
Regular buses will be coming in and out of the complex daily for public use. Details on bus routes and operators are still in discussion and any updates will be posted on the getting here page of the website.
Currently, the Stagecoach Service 727 runs regularly from Aberdeen City Centre to Aberdeen Airport, stopping in the TECA site as well as the 64/64A Service from Union Square to Inverurie. Updated timetables can be found here.
- How do I purchase accessible seating for a show at P&J Live?
Booking accessibility tickets has never been easier, this can now be booked online via AXS. If you are able or have someone to assist you please visit P&J Live's AXS Page, select the event you wish to see and click on ‘Wheelchair Tickets’ or ‘Ambulant Accessible Tickets’ to select your required seating and any companion tickets (if required).
Our seating configuration is flexible so the wheelchair and ambulant seating locations will vary from event to event, it is usual for us to have several locations for you to choose from, for wheelchair users; at the front of the flat floor seating beside the stage, a raised platform at the rear of the floor and also there are a few locations in our balcony area.
Further information on accessibility at the Venue can be found on our Accessibility page.